Book Recommendation: Nudge

Book Recommendation: Nudge

The most recent book I’ve read is Nudge by Richard Thaler and Cass Sunstein.  It’s a book primarily about choice architecture. What’s that? Let me give you an example from the supermarket. The people who design what goes where in the supermarket are architecting...
SALES TRAINING: Back To Basics Part 2A

SALES TRAINING: Back To Basics Part 2A

Well, after racking up 11,000 views and 140 thumbs up votes for my first sales class on YouTube, I figured it was time to create another installment in my Back to Basics Sales Training program. So I did!   I’m happy to announce the release of Back to Basics part...
How top CEOs crush their Keynotes

How top CEOs crush their Keynotes

A guest post by Brian Thomas of Enlightened-Digital.com  Delivering a successful keynote speech can be difficult. There are so many ways to go about addressing your company or group of attendees, that organizing your structure and approach can seem like an impossible...
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